Bob Anderson

Bob is a working CEO who leads from the front. His strong business development mentality uses Tech enabled marketing solutions, in an industry dominated by old fashioned skills. Direct Marketing, Loyalty Programs, On-line Store Fronts, Marketing Strategies, Print Management, and Digital Printing are what motivate him to help clients grow their businesses through field marketing execution. His greatest skill as a leader is his ability to be a great “people picker”. Bob says, “When I meet the right people, I immediately know that I can provide them the opportunity to grow, personally, professionally and in their chosen field.”

The Paper Chase: Strategies and Countermeasures for Navigating the Substrate Shortage

(Networking/Panel) The shortage and surging prices of paper, film, and other substrates is an existential threat to printing companies. And especially for fine paper, increased production capacity isn’t coming to the rescue soon. Our panel will examine a multitude of ways that companies can alter buying and operating practices to limit the impacts and losses to their business.